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Discussion: DYI marketing with in-house printing and specialty inkjet papersReported This is a featured thread

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BTBottger
BTBottger
DYI marketing with in-house printing and specialty inkjet papers
Aug 11 2009, 8:13 PM EDT | Post edited: Aug 11 2009, 8:13 PM EDT
Did you see that one of the participants printed their own brochures with the Officejet Pro? Creating marketing materials in-house not only means you can customize your message to be client-specific, you can also save some serious cash. According to a report from InfoTrends, you can save up to 50% in color cost per page by printing color marketing materials in-house with Officejet Pro (for short runs of up to 500 pages.) The report is available at www.hp.com/go/ihm.

You’ll get exceptional print quality from specialty HP inkjet papers, including papers for brochures, flyers, t-shirts iron-ons and photos. See all the choices at www.hp.com/go/paper. To make do-it-yourself marketing easier, we have helpful tools and information at the HP Creative Studio for Business at www.hp.com/hho/smb_hp_create. I’m curious – have you tried printing your own marketing materials instead of taking them to an outside copy shop?

The Officejet Pro Challenge is still underway. Don’t forget to vote for the most useful blog entry using the green box on the upper right.

Regards,
Bret
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