My company marketing ideas

Marketing is a challenging mix of balancing image, sales and company goals.

My company has been in the industry for 20 years, and the yellow pages have worked for the entire time. With the new marketing world. I am not sure what to do next. Do I invest in a website, google words, online ads, promotional items, direct mail.. etc.

	Marketing plan ideas
online	search advertising
in store	brochures
on the road	giveaways, shirts, promo items